We build applications for mobile, web, and connected devices.

Technology can get complicated quickly, and implementing it into your business can be overwhelming. At Novel, we help you focus on what’s important while not skipping the critical details.

Think of our team as an extension of yours: we tailor our approach accordingly while maintaining our emphasis on getting your app out the door quickly. We will guide you every step of the way from idea to product, allowing you to focus on the things that matter in your business.

What We Do

Strategy & Architecture

There is more to building applications than merely choosing the tools and services needed to build them. At Novel, we emphasize digital strategy and solution architecture to plan for the future while building for the present. We can help you understand what your technology options are and how they will impact your business, your team, and your bottom line. Adaptability is critical, and leveraging technical investment choices across platforms and devices is the key to success.

Connected Device Platform Consulting

There are multiple vendors, devices, and services needed to bring together a solid and sustainable Connected Device / Internet of Things (IoT) platform that spans from the hardware device, its firmware, the customer-facing applications and the cloud infrastructure needed to support it. Whether your product integrates with an existing third-party platform or you build your own team, software, and hardware, we can help you understand and implement all the choices and their short-term and long-term impacts on your business.

User Experience (UX) and Design

Humans will be using your products, so engaging and delighting them is the top priority. Knowing who they are and what they want requires careful consideration and investigation. That is why we focus on human-centered design. Whether it’s custom design or off-the-shelf components and interfaces, we can provide the options and experiences that suit your project needs while keeping your customer at the forefront.

Application Development

We build modern apps for a connected world, and that world changes quickly. So do the technologies. Let us help you build your web, mobile, kiosk, or cloud native applications using modern and flexible technologies that suit your business goals, your team, and your budget. Your customers expect more than a mobile app. They’re accustomed to using products and services on the web and across devices as well. We’ll help you build your application to allow those customers to move seamlessly between platforms and devices.

Testing

Our Quality Assurance specialists work with our developers and your team to ensure that your app is ready for release. Our QA process starts during development as we help you define which devices and platforms to target and determine the best plan of attack for each stage. With access to our bug reporting and management tools, you’ll be able to track our progress at every step.

Marketing and Analytics

You’ve got an application or product...now what? Managing your app’s users, gathering their feedback, and establishing a line of communication means not only getting to know your customers’ needs and behaviors but also acting upon them. From Day One, we’re set up to determine how users interact with your app and to provide an analytics package that will inform your marketing strategy.

Maintenance and Support

Once your application is out in the wild, that is just the beginning. Responding to support requests, scheduling work on bug fixes and maintenance, planning the next release and feature enhancements...all of these items factor into our comprehensive digital strategy.